فهرست مطالب
Contents\nCrossing Languages to Play with Words – An Introduction\nI. Discussion Forum\n Approaching Wordplay\n Varieties of Wordplay\n Some Specific Insights into Wordplay Form: Sublexical vs. Lexical Level\n A Note on the Relation between Cognitive Linguistics and Wordplay\n Discursive Dimensions of Wordplay\nII. Multilingual Wordplay in Different Communicative Settings\n Multilingual Wordplays amongst Facebook Users in Mongolia\n Handling Linguistic Asymmetries via Bilingual Punning in Conversations among Speakers of Cognate Languages\n Too Matsch for You? Monolingual Humorous Slogans Are Recalled Better than Mixed-Language Ones\n The Semiotics of Multilingual Wordplay in Linguistic Landscapes: Communicative Settings, the Hearer-Origo, and Contextual Knowledge\n Through the Cognitive Looking Glass: Studying Bilingual Wordplay in Public Signage\n Cutting across Linguistic Borders? Interlingual Hair Salon Names in Plurilingual Switzerland\nIII. Translation of Wordplay\n Playing on Translation in Shakespeare’s Henry V (Act 5, Scene 2)\n Language Play in Translation: Character and Idiom in Shakespeare’s The Merry Wives of Windsor\n On Italian Lexical Blends: Borrowings, Hybridity, Adaptations, and Native Word Formations\n (Un)punslatable Alice in Signland: Wordplays in Brazilian Sign Language (Língua Brasileira de Sinais-LIBRAS)\n Sie haben feuchte Nüsse – The Translation of Verbal Humour in German Subtitles of US American Sitcoms\nAppendix\n List of Contributions and Abstracts / Liste des contributions et résumés. The Dynamics of Wordplay 3\n List of Contributors and Editors\n Index
